Radio NZ Christchurch
Music & Research Director
My duties as Music & Research Director involved:
- Identification of potential new musical hits for 3ZB's target demographic.
- Management and recruitment of a team of telephone surveyors.
- Management and selection of survey panels from a pool of respondents.
- Compilation and delivery of music survey and support materials.
- Design and compilation of "Attitudinal Research" survey which
also acted as the recruitment mechanism for the music survey pool.
- Processing and presentation of survey results.
- Analysis and interpretation of both Music and Attitudinal survey results
and trends.
- Compilation of station "playlist" resulting from research.
- Generation of music/presentation schedules for on-air operation.
During this period I wrote a Pascal application to process the results
of the attitudinal surveys which earned me a Mobil Radio Award in the Associated
Craft section. I was also involved in the design of a programme event scheduling
system which also won an award.
I was employed on an ad-hoc contractual basis to provide:
- General continuity announcing for all periods.
- Talkback hosting in 9-Noon segment at Christchurch 3ZB.
- Sports show presentation on Saturday afternoon.
- Regular newsreading during 4-7pm drive show.
- Compere at 3ZB promotional events.